Privacy Policy

Last updated: February 2026

This policy explains what data sjbridger.com collects, how it is used, and your rights regarding that data. The short version: we collect only what is necessary, we do not sell your information, and you can request deletion at any time.

What Data Is Collected

Email addresses — When you subscribe to The Frequency Report, request the Field Guide, sign up for book launch notifications, or join the companion book waitlist, you provide your email address through a form on this site.

Analytics data — This site uses Google Analytics 4 (GA4) to understand how visitors find and use the site. GA4 collects anonymized data including pages visited, time on site, approximate geographic region, device type, and referring source. No personally identifiable information is collected through analytics.

How Data Is Used

  • Email addresses are used exclusively to deliver the content you requested: Field Guide delivery, book launch announcements, The Frequency Report newsletter, or companion book notifications. You will never receive emails unrelated to the list you joined.
  • Analytics data is used to understand which content resonates, how visitors navigate the site, and where traffic originates. This informs content and design decisions.

Third-Party Services

  • MailerLite — Email collection and delivery. MailerLite stores your email address and tracks whether you open emails and click links. MailerLite Privacy Policy
  • Google Analytics 4 — Site analytics. Google processes anonymized visitor data. Google Privacy Policy
  • Hostinger — Web hosting. Hostinger stores the site files and may log server access data (IP addresses, request timestamps). Hostinger Privacy Policy

Cookies

This site uses cookies through Google Analytics 4 to distinguish unique visitors and sessions. These are first-party cookies set by Google's analytics script. No advertising cookies or third-party tracking cookies are used.

Data Retention

Email addresses are retained for as long as you remain subscribed. You can unsubscribe at any time using the link at the bottom of any email. Analytics data is retained according to Google Analytics' default retention settings (14 months).

Your Rights

You have the right to:

  • Unsubscribe from any email list at any time
  • Request a copy of any personal data held about you
  • Request deletion of your personal data
  • Opt out of analytics tracking by using browser-level tools or extensions

Data Sales

Your data is never sold, rented, or shared with third parties for their marketing purposes. Period.

Contact

For privacy inquiries, data requests, or any questions about this policy, email contact@sjbridger.com.